Whiting out ads: Is AdBlock even Necessary?

1 · isaacs · Sept. 17, 2007, 5:01 p.m.
I read an article last week in the New York Times about AdBlock, a Firefox plugin that whites out ads if they are served from certain large advertising servers. Apparently, a rather large number of people are getting very vocal and outraged at this, calling it theft, and so forth. They’re even blocking Firefox users from visiting their sites. (Via a Twitter update from Jeff Atwood.) I found it somewhat interesting that the Big Three (Google, Yahoo!, Microsoft) in the online advertising busine...