Privacy analysis of FLoC

992 · Mozilla · June 10, 2021, 4:06 p.m.
In a previous post, I wrote about a new set of technologies “Privacy Preserving Advertising”, which are intended to allow for advertising without compromising privacy. This post discusses one of those proposals–Federated Learning of Cohorts (FLoC)–which Chrome is currently testing. The idea behind FLoC is to make it possible to target ads based on the […] The post Privacy analysis of FLoC appeared first on The Mozilla Blog....