Microsoft’s attempted merger with Intuit

· David Farquhar · May 21, 2026, 11:36 a.m.
retro computing microsoft intuit business-strategy mergers-and-acquisitions
Summary
The post discusses Microsoft's failed attempt to acquire Intuit in the mid-90s as a strategy to counter the success of the Quicken software, highlighting the company's history and its early struggles against growing competition.
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