Just like that, my plan completely changed

1 · · July 8, 2011, midnight
When I first started CD Baby, I thought it was just a credit card processing service. It was supposed to be a website that musicians would use to say, “Go here to buy my CD.” Just click to buy, charge your card, and then go back to the musician’s website. Kind of like PayPal, but this was two years before PayPal was invented. The day I launched cdbaby.com, my second customer was a guy in the Netherlands. A week later he emailed to ask, “Any new releases?” New releases? I didn’t understand. I...