Grow your start-up by connecting with customers using email

1 · Twilio · March 22, 2023, 3:40 p.m.
The Perpetual Relevance of Email It's the perfect customer engagement tool for start ups that’s hidden in plain sight. The humble email – in use continually since 1965, yet still the number one preferred communications channel amongst consumers when engaging with their favorite brands. Discounting the effectiveness of email to build your customer base can be at your peril. Why is email still #1 after all this time? Email has numerous characteristics in its favor that are often taken for granted...