Every rebranding exercise has to start somewhere. Ours started with the logo.gojek.jobsWhen we first got the brief that Gojek was going to undergo a rebrand, our first reaction was shock.Then, we got interested.It felt a lot like when you and the gang decided to take a road trip together to a hidden gem of a beach somewhere in Malta. You set an expectation, realise that the journey won’t be easy, but have a feeling it’s going to be worth it.In this post, we talk about the start of this journey, ...