Demand Side Sales 101, a new book on sales by Bob Moesta.

1 · Basecamp · Sept. 22, 2020, 9:24 p.m.
Bob Moesta is a dear friend, mentor, and all around original thinker. He’s helped me see around corners, shine lights on things I didn’t know were there, and approach product development from unusual angles. Every time we talk, I come away inspired and full of optimism. So when he asked me to help him with… keep reading...