Apple: ‘Strengthening App Review Guidelines Against Nonconsensual Intimate Imagery and Bait-And-Switch Apps’

· Daring Fireball · Oct. 17, 2026, 3:24 a.m.
Summary
Apple has updated its App Review Guidelines to prohibit apps that generate nonconsensual intimate imagery and those that engage in bait-and-switch tactics. The guidelines stress the need for apps with user-generated content to filter offensive material and allow for user reporting. Daring Fireball highlights the irony of a leading platform being implicated in promoting AI-generated non-consensual imagery.
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