B2C2B in Digital Health, a founder’s playbook

1 · a16z · Dec. 2, 2021, 3:44 a.m.
B2C2B — also known as bottom up — has helped companies like Slack, Zoom, Dropbox, and other software companies break into B2B. Now B2C2B is coming to digital health, as a wave of startups are first selling products and services … The post B2C2B in Digital Health, a founder’s playbook appeared first on Andreessen Horowitz....